Your new company

A famous publisher of games that inspires the world to play. They are currently looking to appoint a Senior Brand Manager in Shanghai.

Your new role

• Lead projects that harness creative energies to engage players in China while working closely with a team of fellow gamers and creative professionals
• Develop a variety of key in-game and out-of-game publishing projects and see them through the execution of key marketing campaigns
• Work closely with brand, e-commerce, communications, production, creatives and partner teams as well as third-party vendors to bring engaging experiences to more players in China
• Collaborate with stakeholders and work across multi-functional teams to facilitate creative development, content support, e-commerce tactics, localization and gameplay analytics

What you'll need to succeed

• A well-experienced marketing expert with at least 5 years career in marketing, demonstrating success in establishing best practices, analysis and trends, product positioning, creative and media strategies, PR and promotions
• A gamer who loves marketing and stay on top of what is happening across all platforms and genres and analyze industry brand campaigns
• Bilingual communicator: speak and write fluent English and Chines

What you'll get in return

• Bring together talented people that combine creativity, innovation, and passion
• They immerse their employees into an inclusive culture, and provide opportunities for learning and leading

What you need to do now

If you are interested in this role, please submit your detailed CV in English to iva.chio@hays.cn [mailto:iva.chio@hays.cn] or contact Iva Chio at +86 13917213857 for further discussion.