Senior Brand Manager (Gaming)

Senior Brand Manager job in Shanghai China for Game developer and publisher company
Your new company
A leading publisher of games that inspires the world to play. They are currently looking to appoint a Senior Brand Manager in Shanghai.

Your new role
  • Lead projects that harness creative energies to engage players in China while working closely with a team of fellow gamers and creative professionals
  • Develop a variety of key in-game and out-of-game publishing projects and see them through the execution of key marketing campaigns
  • Work closely with brand, ecommerce, communications, production, creatives and partner teams as well as third-party vendors to bring engaging experiences to more players in China
  • Collaborate with stakeholders and work across multi-functional teams to facilitate creative development, content support, ecommerce tactics, localization and gameplay analytics


What you'll need to succeed
  • A well-experienced marketing expert with at least 5 years career in marketing, demonstrating success in establishing best practices, analysis and trends, product positioning, creative and media strategies, PR and promotions
  • A gamer who loves marketing and stay on top of what is happening across all platforms and genres and analyze industry brand campaigns
  • Bilingual communicator: speak and write fluent English and Chines


What you'll get in return
  • Bring together talented people that combine creativity, innovation, and passion
  • They immerse their employees into an inclusive culture, and provide opportunities for learning and leading


What you need to do now
If you are interested in this role, please submit your detailed CV in English to iva.chio@hays.cn [mailto:iva.chio@hays.cn] or contact Iva Chio at +86 13917213857 for further discussion. #1231025

Summary

Job Type
Permanent
Industry
Technology & Internet Services
Location
Shanghai
Specialism
Sales
Ref:
1231025
Closing date
29 Nov 2022

Talk to a consultant

Talk to Iva Chio, the specialist consultant managing this position, located in Shanghai
Unit 1205-1212, HKRI Centre One, HKRI Taikoo Hui, 288 Shimen Road (No.1)

Telephone: +8613917213857

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